euroCCS
Checkout-Couponing-System
Increasing frequency and sales with the integrated checkout-couponing-system
With the add-on module euroCCS users of the euroCASH-application have a system at their disposal for the issuance of individual coupons depending on the customer´s shopping habits.
Unlike other systems, no additional hardware is required for the printing of coupons since this feature is fully integrated into the POS system. Completed with the option for electronic clearing of coupons, either own-brand or industrial, the euroCASH application offers the technological basis for intelligent coupon marketing, providing enormous advantages to both retail and industry. Our partners Acardo Technologies and Catalina Marketing take care of the entire service surrounding electronic couponing.
Procedure
The core component of checkout couponing is the analysis of the purchase (receipt) parallel to the sales transaction. Based on a daily maintained system of rules and the individual purchase behaviour of the customer the POS application determines whether one or more coupons will be printed for the customer.
Upon completion of the sales process the coupons are generated to be printed directly on the printer. The receipts contain among others the dealer´s logo, the logo of the advertised product, and a bar code for later redemption.